Podcast Episode #49: Hosting One of The Largest Seminars in Chiropractic with Phyllis Frase-Charrette
Dr. Chad Woolner: What’s going on everybody? Dr. Chad Woolner here with Dr. Andrew Wells and on today’s episode of the laser light show we have with us our special guest. Phyllis Frase-Charrette, who is the Director of Corporate relationships and continuing education at Parker University. We’re so excited to get to sit down with her and chat with her. So let’s get to it.
Transcript
Speakers:
Dr. Andrew Wells
Dr. Chad Woolner
Phyllis Frase-Charrette
Dr. Chad Woolner: Growing up in Portland, Oregon, I used to love going to laser light shows at the Oregon Museum of Science and Industry; they would put on these amazing light shows with incredible designs synced up to some of my favorite music from the Beatles to Pink Floyd to Jimi Hendrix and Metallica. They were awesome. Little did I know then that lasers would have such a profound effect on my life decades later. As a chiropractic physician, I have seen firsthand just how powerful laser therapy is in helping patients struggling with a wide range of health problems. As the leader in laser therapy, Erchonia has pioneered the field, obtaining 20 of the 23 total FDA clearances for therapeutic application of lasers. On this podcast, we’ll explore the science, technology, and physiology behind what makes these tools so powerful. Join me as we explore low-level laser therapy. I’m Dr. Chad Walder along with my good friend, Dr. Andrew Wells, and welcome to the laser light show. All right, welcome to the show, everybody. We are so excited to have Phyllis with us. Welcome, Phyllis.
Dive into Erchonia’s story, discover groundbreaking innovations, and join us on the forefront of revolutionizing patient care. Visit https://www.erchonia.com/about/ now to embark on a journey towards a healthier and brighter future.
Phyllis Frase-Charrette: Thank you so much. It’s great to be here.
Dr. Chad Woolner: So Phyllis, you don’t know this. But you are a huge person to thank for this podcast’s existence. Most people may not realize this, but you’re a big part of this show actually being here today. And now we’re like, what some? By the time this release is like some 50 episodes into it at least. And you didn’t even realize that so not fail. This is part of a massive part of the Parker seminars. In fact, we just had a doc, a good friend of ours. He’s like I’ve been to the Parker Dallas seminars. He’s like, this is next level though. Parker Vegas. He’s like he was not prepared. He was like, his eyes were wide open. He’s like, this is incredible how huge this event is. But had it not been for you putting on and helping put on these events. We wouldn’t have collaborated with Erchonia because it was literally 12 months ago, last Parker seminar we connected with Erchonia and started developing a relationship with them that ultimately culminated in the laser light show. So here we are today. So thank you for waiting for all this.
Phyllis Frase-Charrette: Small world in it. You know, I really believe that part of the profession, that beautiful part of the Connect profession is it’s like a spiderweb for sure because it touches so many people. Oh, for sure, you know, not personally, but professionally as well. And, and the Parker seminars have always been known for great networking. Oh, for sure. Unions. And yeah, you know, doctors who haven’t seen their classmates for years. So, you know, it’s just not about the speakers. And it’s just not about attending. It’s about the experience.
Dr. Chad Woolner: Oh, for sure. You’ve heard of the Six Degrees of Kevin Bacon, we call it like the two degrees of Parker. That’s what we’ll call it because it’s exactly it’s such an epicenter in terms of relationship building and collaboration and networking. You know, I spoke yesterday. And that was one of the biggest things that I tried to get across to all the attendees is like strategic partnerships happen at events like this, that you can reach out to people you can meet. Really, you know, I think sometimes at least me, sometimes people can think of things very kind of limited perspective, meaning vendors are here, they’re here to sell me something. Yeah, maybe that’s one way of looking at it. Right. And that’s true vendors are all here to sell something. Or you can look at it from a means of again, truly building valuable value-based relationships, which is a far more holistic, broad-based collaborative way of looking at things which again is what’s brought us here today.
Dr. Andrew Wells: it’s a really good point I think a lot of Doc’s who they come to events like this because they have to check off the box of getting continuing continuing education which is great we all have to do that. And but when you come to an event like this, you’re checking off that box but if you walk into an event like this with curiosity and an open mind and also with what what else can I learn to become a better provider to become aware of some of the changes that are happening in healthcare in general you’re gonna get a massive return for your time and effort and for your time and effort coming here because it’s you know, it’s so easy to be especially in Las Vegas and be distracted by stuff you know, it’s like how can you not as your as your as we’re doing this right right behind our little podcasting booth is an acrobat doing something incredible things with her body and voice she’s like contorting herself says there’s distractions everywhere but there’s so much here just in the in the seminar room to be distracted by already boring engaged with and I’m I’m always really impressed, you know, walking through the vendor booths, like how many really cool ways that providers can become could advance themselves as healthcare providers and just deliver better outcomes for their patients to get better outcomes with their business. And it’s all just kind of happening synergistically with other providers here. You can, you can tell the look on the docks faces who are like, one of two things like I’m just here for CES, and I’m gonna go gamble. But there’s also a huge majority of people who are here, honestly, to move the profession forward. And you guys have cultivated that environment, which is, I’ve never seen anything, even close to the Parker seminar. It’s pretty, it’s pretty humbling.
Phyllis Frase-Charrette: You’re right on with those comments, because this is just not a CPE event. Yes. You know, because we put a lot of effort into making the experience for our attendees and our exhibitors, for an experience that they’re not going to forget, you know, because you can go to seminars, and you can get motivation. You can get CPE, but we have something for everyone. Yeah, for sure. You know, and so we want people to leave going, Wow, I’m rejuvenated. Yeah, I got some education. And then I can bring back to my community. I got some marketing tips that I can market my practice better. Yeah. And I got, you know, I, I got some good inner soul feeling for me. Now. I want to go back and see more patients do more in my community that that’s our ultimate goal.
Dr. Chad Woolner: Yeah, recharged, for sure. So how did you get into this whole world? How long have you been with Parker, tell us a little bit about your journey of what brought you here today.
Phyllis Frase-Charrette: I really have to age.
Dr. Chad Woolner: You don’t need to, you don’t need to give an exact timeline in terms of yours. Just tell us he started one day.
Phyllis Frase-Charrette: So my first husband was a chiropractor. And I was working in the corporate world. And we got married and had a chiropractic office and he was struggling. And we were like, We got to do something. Yeah. Because great chiropractor, great location, but didn’t know the office procedures. And had you
Dr. Chad Woolner: had you had experience with chiropractic prior to that? No, no. Okay, so met your husband. And now all of a sudden, here’s chiropractic.
Phyllis Frase-Charrette: And, and so we found the Parker seminars. And, and our goal was if his office manager ever quit, I would come in and take that spot. I didn’t know what I was doing. I remember introducing myself to the patient that walked in the door and I called her by her first name. And she yelled at me and she says, You never to call me my first name is Mrs. Marble. Okay, that really scared me. I don’t think I wanted to do this.
Dr. Andrew Wells: The first one.
Phyllis Frase-Charrette: Because I didn’t have any training. I mean, generally, I was told here’s the appointment book. Here’s the phone. Have fun. Yeah. She said we found the Parker seminars. And we started going to the, to the seminars, and back then they were every two months.
Dr. Chad Woolner: Had your, at that time had your husband, where did he go to Parker? No, no.
Phyllis Frase-Charrette: Okay. He was a life graduate. Okay. In 1983. Wow. Right. So, so we started going to the seminars, and our practice just grew and grew and grew and exploded. Wow. And then we started getting staff and, you know, it was part of the requirement when they were hired that they had to go to the Parker seminars. Yeah. Because we learned procedures, we learned, you know, learn clinical aspects, and it just really made the office so synergistic. Yeah, right. And so 1990-1999, I became a team teacher, for the Parker seminars, holy cow. And in 1999, I was the chiropractic assistant of the year,
Dr. Chad Woolner: How incredible you know
Phyllis Frase-Charrette: Know, decades ago, right, so cool. So. So it just continued that journey. And you’re and I officially retired as a speaker for Parker two or three years ago because when I started working for Parker University, eight years ago, I was the Director of Recruitment. And so I was recruiting prospective students in this set. The seminars are phenomenal for that because protective students can come and check out everything and see, you know, what the professions like and so that’s what I started doing. And then I was asked to come over to the operational side of the university. And so I just retired as a speaker because as you can see, there’s a lot of moving parts. Yeah, I couldn’t have present time consciousness on the stage, no doubt wondering what else was going on trying
Dr. Chad Woolner: to do air? Yeah, yeah, you’re wearing way too many hats at that point in time. So
Phyllis Frase-Charrette: I was the speaker for the Parker seminars for 25 years. Wow. Yeah.
Dr. Chad Woolner: What was What a cool, full circle story. This is for you, you know what I mean? Like it started there you guys attending and now you’re here in this position, kind of like completely the opposite perspective, having seen what this has done for you and your personal life with your practice. And then now all of a sudden being in this position, what a and the thing that’s interesting, you kind of briefly touched on just a little bit of it. But this was the first time I had heard this question posed to me. It was, I think it was your brother, sister and brother-in-law, they said, you know, they’ve seen that we’ve been really busy here at this seminar. And they said, what’s kind of the end game for Parker with these seminars? Like, what is it? What do they get out of it? And we kind of I stepped back and I kind of like thought about it. I said, Well, I’m assuming that it’s a great recruitment tool for prospective students. I’m assuming that it’s also just a collective great boost for the profession. And so I think, and obviously, I know there’s a financial component to it, that’s fine. We can talk about that. But, but I think too, so much of it is those kind of more, we can call it philanthropic and or altruistic endeavors, of trying to just help educate the public help educate prospective students help educate chiropractors, you know, so much of that. So I would, I don’t again, you can answer that question better than I can. But I don’t think there’s one simple answer of what’s the endgame for parkour, it’s just this one thing. I’m assuming it’s there’s a lot of different factors. What are some of the other things that we’re maybe not seeing?
Phyllis Frase-Charrette: Well, it’s just like the spiderweb.
Dr. Chad Woolner: Right.
Phyllis Frase-Charrette: You know, we just, you just touch people’s lives. Sure, you know, because when I went to my first seminar, I look back. I mean, it’s, it’s such a fun memory. Yeah. And I remember sitting in the back row with my arms crossed going, this is just stupid. And I’m being totally transparent here. But yeah, I was listening to his name was Ed Forman. And y’all are probably too young to even know that, but he was like, the grandfather of motivational he trained ever he trained under Napoleon Hill, holy cow. And so his thing was, how to make a good how to make a good day, a great day, every day, that changed his perspective, changed my life. And I feel chiropractic changes your life. So it doesn’t change you just professionally, but it changes you personally, like setting goals and being better than you were the day before. You know, so I was so excited when I heard him. I was chasing after somebody and I wasn’t paying attention. I went into the men’s bathroom because I was so excited about his presentation. You know, and so, like you said, you know, the recruitment of students, but just like our WC WC luncheon, which is our women chiropractic luncheon, which has been going on for years and years and years, they have a raffle to have money to give scholarships, you know, and so that the giving back, you know, giving back to the profession. Yeah. You know, and just like, Do you have a Parker student as your moderator? Right. Yes. So they’re starstruck? Yeah. You know, and that’s an opportunity that they get to come to experience this for sure. And they get to meet chiropractors, like you and other doctors that are except Cisco, as well. So they actually get to see when I graduate, I can watch this. And I can do this. Yeah, right. Yeah. And so those students are so honored to be, you know, introducing our speaker.
Dr. Chad Woolner: And they’re great, by the way, just so you know, they’ve really, they’re, they’re fantastic. I, I dare to say this, because I do not do not want this to be taken in the wrong context. Because I this is not a brag it really isn’t. But I have to share it because it was so meaningful to me. At the end of my presentation yesterday, I got paid, perhaps one of the nicest compliments I’ve ever been paid in my entire life. It was that serious. Just just hearing what you said about that experience you had with that. This chiropractor came up to me after I got done and he just real briefly came up, shook my hand and he says, that was the best hour of CPE that I’ve ever experienced in my entire life is what he said to me and then he just turned to walk away and I was just like, like, holy cat like I was so touching to me so meaningful. Like I couldn’t believe it.
Dr. Andrew Wells: And part of that until what Phyllis mentioned part of that is I think it’s because Parker offers everything to every something to every one
Dr. Chad Woolner: Right?
Dr. Andrew Wells: Yeah. And so it’s like array of right possibilities, right? Yeah.
Phyllis Frase-Charrette: You know, and to Ed Foreman’s point, he said, You don’t have to be everything to everyone. But if you touch one person in your audience, right, you are the best speaker ever. Yeah. And it’s always not about you. Yes. Right. And so I don’t believe that the Parker seminars are about us. Yeah. You know, about the people who work for Parker. Yeah, it’s about everybody else that we meet. And we touch like, for instance, I had an elderly chiropractor that couldn’t register online. So he calls me because I answered the Parker seminars phone line to Yeah. And he called me, I helped him get registered, he sought me out at this seminar, to give me a hug, to say I wouldn’t be here if it weren’t for you. So thank you for helping me get registered to be here.
Dr. Chad Woolner: That’s amazing.
Phyllis Frase-Charrette: I was just doing what I was supposed to do, helping someone who needed some help. Yeah, right. Yeah. So that was meaningful to me. He just came up and gave me a real big hug. And I’m like, Well, that’s what I’m supposed to do.
Dr. Chad Woolner: It’s it really is so neat to see you at the seminars. Because if you with the caveat, if you can see her because typically, it’s a flash. She’s literally just going from one area to the I mean, just constantly. Do you wear a pedometer during these events? You really should, because I’m curious to see how many steps you’ve taken. Because it really is so cool to see you though.
Dr. Andrew Wells: Because that’s just the pace.
Dr. Chad Woolner: Yeah.
Phyllis Frase-Charrette: Velocity.
Dr. Chad Woolner: Because she’s going at an incredible pace everywhere. And that’s the thing, as you can tell, that you would only do that if you’ve really felt a sense of mission and purpose because it probably, I’m guessing, by the time Sunday rolls around Monday, your pride drained, you’re probably exhausted, but not in a bad way.
Phyllis Frase-Charrette: Not in a bad way. It’s more like it takes too long to plan this. Yes. I make sure that all the moving parts are where they’re supposed to be. Yeah. So at the end, you’re like, we actually did this right, you know, so it’s such, it’s, it’s such a beautiful feeling. You know, we’ve been here since Monday preparing for everybody to be here. Sure. But it’s like you’re tired, but it’s more like a good tired. It’s like when you see 100 patients a day. It’s like, it’s like you’re energized. At the end of the day.
Dr. Chad Woolner: It’s the scene from ELF when Santa goes to the workers. And he’s like, we had a great Christmas and we’re just like, celebrating now only 364 Days Until next Christmas. Cheering again. Yeah, no, that’s what we get. Because that’s the thing as soon as this is done, it’s not until next year. You’ve got the next one is in Orlando right in June. Yeah. So you’ve got Orlando and then probably there’s a neuro one,
Phyllis Frase-Charrette: neuro con in July
Dr. Chad Woolner: In July.
Phyllis Frase-Charrette: And then we have Dallas in October, which is our homecoming, but we attract other doctors. Yeah. Other schools, other, you know, state countries. So yeah, people have asked me, So are you going to take like a week off? Are you going to Bermuda? I said, I have a half a day. And then we got to start on?
Dr. Chad Woolner: Yeah, yeah.
Dr. Andrew Wells: Yeah. As you’re as you’re looking forward to future seminars, I think it’s probably safe to assume that Parker seminars have evolved and changed over time. But what is what are you wanting this to be 10 years from now? Is it gonna look different or feel different? Or where is it headed?
Phyllis Frase-Charrette: Well, I really believe that you can’t get comfortable. You know, that you always have to look at what’s popular. You know, what, what are the trends? What do people want to learn about how do they want to improve their practice? And so, just because you’re being told that, wow, this is a great seminar, you’re like, what’s next? Right, you know, how can we take it to the next level? And each seminar is like, wow, we really did great here, but okay, what’s gonna be the next, you know, the next time? You know, our goal is to not help chiropractors survive, but to help them thrive? Yeah. So the more that our seminars can be engaging and informative and new information, but true and try the information, I think that that’s would be the goal. All for the next 10 years is always evolving. Sure, because you know, if you stop learning, you stop growing. We’re always continually looking at our surveys and you know, getting feedback. And, you know, so Oh, our attendees want to hear this. Well, let’s find the experts so they can talk on this. Sure. Or we need to have a certain amount of exhibitors in a hall because neurology is popular or pediatrics is popular or lasers, popular, you know, so it’s, it’s finding that right mix that can bring something to everyone.
Dr. Chad Woolner: Yeah, it doesn’t surprise me that that Parker has attracted and brought on board, Floyd. Because that was so much of what he talked about was a similar, like constantly pushing the envelope in terms of personal development. And then here, we’re talking more collective, you know, in terms of constantly improving the mission. And that’s interesting. And it’s exciting to see Parker as a university, the evolution there, because kind of going back to what Andrew was saying, in terms of all these different potential tracks that were opening practitioners, eyes to, you know, they didn’t realize, oh, you could, and that’s what’s so cool is you guys have so many different facets of the university, opening students eyes to the possibilities and because I think it’s a very outdated mentality for a lot of people thinking that chiropractic is this one thing when in reality, there are so many different possibilities in terms of disciplines and specialties and opportunities that are available. And Parker’s really pioneering a lot of those different fields and things like that.
Dr. Andrew Wells: I think a good way to put this when I was when I won’t say what school I graduated from it wasn’t Parker, but there was no hold that against. There was a sense of this is what chiropractors do, should do and are supposed to do versus when you come here. It’s this is what chiropractors could do, what the potential
Phyllis Frase-Charrette: Yeah, I mean, there’s just like chiropractic because it’s your body’s potential, no doubt, right? And so same thing with the chiropractor, you have this potential, but what are you going to do to tap into it?
Dr. Andrew Wells: It’s this this event feels, for lack of better words, very agnostic, where you can kind of find your path. If you’re not sure what the path is, or find, you know, a different path that you’re on one and can change. What your what
Dr. Chad Woolner: was what was surprising to me, that tells you a little bit about Parker’s approaches. I’ve seen previous and I’m not sure I haven’t had it. We’ve been we’ve been here doing podcasting. But in previous I’ve seen other schools as vendors here. How cool is that Parker’s ik more the merrier. Yeah, you you’re another school, come, come be a vendor here, come promote. That’s cool. You know, there’s more than enough opportunity for everybody. And so it’s just it’s cool to see that you know, that there’s a very obviously a collaborative. That’s the spirit that you’ve you feel here, you know, so I’m curious about your relationship with Erchonia, your colony has been a longtime sponsor, with with Parker, tell me a little bit about how that all started. I mean, that’s because it’s been a long time, right?
Phyllis Frase-Charrette: Well, you know, I’ve only been managed in the expo hall, I think this will be my fifth or sixth year. Sure. And so they were already established. Okay, take 100% credit for sure. But once again, is the collaborative miss, of really finding partners that embrace our mission? And our vision is well, yeah, and Erchonia is a phenomenal company that does that. Yeah. You know, they’re sponsoring part of our, you know, the Chateau party rooftop tonight, you know, and, you know, they were promoting the Florida seminar in Orlando, and, you know, getting their customers and potential customers. So they want to see the profession do well, yes, as well as we do. Yeah. And so when you find partners like that, it’s, it’s easy to work with somebody versus pushing in the other direction, or being a magnet where you repel each other. You know,
Dr. Chad Woolner: That was, that was one of the biggest. And it might sound way too simple. But it’s just the truth. As I had shared in my presentation, I said, if you want the secret to, to good, solid, long lasting strategic partnerships, is starting with the question of who can you serve, rather than who can serve you? Right? It’s real. It’s real easy to be like, Okay, who can give me money? Or who can give me customers? Or who can you know, me, me, me, me, me. That’s one way of doing it. That is, but a far better way long term is to start with that because all the use stuff will come that that’ll all come that’s that’s just kind of call it karma. Call it the law of the harvest universe, whatever you want to call it. That stuff tends to, at least from my personal experience, in terms of my life that has all tended to work itself out so long as I keep priorities straight first, and start by just who can you who can you help? And who can you serve? And who can you provide? The quote that I ended on was the quote from Einstein, it said, he said, Seek not to become a person of value, but rather seek to be a person of seek not to be a person of success, seek to be a person of value, you know, and that’s trying to be valuable by helping people solve problems, right? Be a problem solver for people and everything else will work itself out.
Phyllis Frase-Charrette: You know, and we have wonderful partners.
Dr. Chad Woolner: Yes, you do.
Phyllis Frase-Charrette: You know, and we’ve been very blessed for those relationships. And they just get better and better because we do what we say, you know, and our partners do what they say.
Dr. Chad Woolner: You, I can say from firsthand experience, you guys have done such a phenomenal job taking care of your speakers. I started with you guys through and well known it’s we went through the COVID Time Warp, so it was pre-COVID. It was riser. last seminar, right? For COVID. I spoke at Dallas homecoming, and then here and just both experiences were just wonderful. And and then this time around again, just just absolutely wonderful. And I can 100% attest to that. And so much so that next year, we had kind of talked off the podcast, you’re going to be at a different location predominantly because of the fact that you said you had like some What 55 vendors that were on a waitlist.
Phyllis Frase-Charrette: And we love working with the Caesars. It’s a Caesars property. We’ve been here six years; it would have been five have COVID not hit. Yeah. But they’re amazing people to work with. And, again, the partnership, yes. You know, and so when you trust the partners that you’re working with, yeah, it just, it just works. Right? And so this is another Caesars property. It’s the season. Caesars forum. Yes. It’s not the Caesars Palace, which is the hotel.
Dr. Chad Woolner: So how do you know approximately how much square footage there is in this expo hall here compared to the next one? A lot. A lot. It’s a, it’s like a much bigger. Expo Hall. The next one.
Phyllis Frase-Charrette: It’s a convention center. Okay. And so basically, there are three hotels that are attached to that. Okay. And which is harrowing,
Dr. Chad Woolner: it’s not just so what you’re saying is it’s not just the vendor space, it’s also the hotel spaces. You guys are getting maxed out on that, too.
Phyllis Frase-Charrette: Yeah, we’ve outgrown this entire place. If there’s not another event going on during this time. That’s fine.
Dr. Chad Woolner: How many registered? Was it like 3000 chiropractors was, I haven’t gotten the final count 1000s though with 1000s of copyrights. It’s wild.
Dr. Andrew Wells: How long does a Paris Hotel hold?
Phyllis Frase-Charrette: Do you know? You’re asking me all these questions. But I just managed the expo and the speakers you would have to interview you like our investment is
Dr. Andrew Wells: It is cool, though, to see people walking around with Parker lanyards everywhere, everywhere. We were
Dr. Chad Woolner: at a restaurant last night off off the off the strip. And I would say no joke. I would say a good 50% of the restaurant had to have been chiropractors attendees. I mean, it was crazy. It was just he overheard somebody at the other table saying Davenport, Iowa any
Dr. Andrew Wells: practice? Yeah, you’re Parker? Yep, we’re
Dr. Chad Woolner: here. Yeah. Too funny, but,
Phyllis Frase-Charrette: you know, we’ve outgrown the entire space. Because, you know, as you were talking about what is our 10 year goal? We want to bring other health care professions here too, you know, because that’s part of the collaborative. That’s part of the integrated, you guys.
Dr. Chad Woolner: You guys brought in? And he’s it’s his second or third year here. Kelly Surrett? Yeah, like what a what a cool inroad. I mean, talk about a massive influencer in the PT space. I mean, he’s, he’s been very in that arena, very, very well known. And how cool of him, you know, because I mean, I think there’s, in some respects, some people could assume there’s some kind of animosity between pts and Kairos. I think that’s safe to say, and in some in some respects. But what a cool and what a profoundly powerful inroad, just from that relationship there that Kelly stirrat, I’m sure has a massive audience of pts and for PTS to hear, wait a minute, he’s speaking at a chiropractic convention, and that’s
Phyllis Frase-Charrette: Our goal is to switch that mindset that we all get along yet. We’re all trying to help a patient Yes. However, that might be whether it’s nutrition, whether it’s, you know, modalities, laser, whatever, and so, that’s always been Dr. Morgan’s mission. Yeah, is to bring that collaborative, you know, multi disciplinary, yes. You know, and, and our universities like that too because our other programs you know, we have the occupational therapy assistant and, you know, we have a massage school, our massage therapists are over there taking care of our attendees. Yeah. So we have so many programs that it is integrated, so we have to be consistent. So if we have integrated programs at our, at our university, then we need to have, you know, other health care professionals speaking at the seminars, you know, so you have to be you have to be congruent 100%. You know, you can’t be too Using one thing and doing another thing. Yeah. You know. And so, you know, I have to say that Dr. Morgan is an incredible visionary, you know, and he’s a phenomenal leader. And I think, and my boss is a phenomenal leader. So I personally think what also makes us successful, is that when you trust your leaders, you’re going to do anything for them. Yes. You know, yeah. And so it’s hard to believe I’m Coming up on eight years working for Parker. But what the coolest thing for me is, is when I was a director of recruitment, I brought my recruits here to experience this summer, I now see them walking around, as a chiropractor, married kids, successful practices. And I’ve probably seen about five or six here that I brought back eight years ago, your life perspective, students,
Dr. Chad Woolner: your life is just one perpetual full circle that I keep hearing this, like theme of like starting at this one place, and then all of a sudden seeing it from a completely different kind of finished well, and I shouldn’t even say Finish perspective, but the next kind of phase perspective, you know, so what a cool experience that is for you, you know, to be able to have that kind of an impact on someone’s life. And to see that, you know, it sounds very similar to like, a chiropractor who sees a patient. Patient has a kid, chiropractor sees kid kid grows up kid has, you know what I mean? That just that cycle of going through what a what a cool experience, you know,
Phyllis Frase-Charrette: And the cool thing is we forget to mention our chiropractic assistants. Yeah, you know, I commend all the doctors that invest in their staff, and they bring them here, whether it’s collect more money, and I’ll take you to Vegas, or I’m just going to take you to Vegas, because I want you to experience this magnificent thing that you’re a part of, right. And so we always have a CA breakfast where they can come and network and meet each other and be together and know how important they are to their doctors. So when doctors bring their CAS here, they truly are investing in them personally, and professionally. For sure. You know, and so yeah, I would say maybe, I don’t know. Maybe 100 of our attendees are chiropractic assistants. Yeah, you know, and that
Dr. Andrew Wells: Kind of a cool story about that before I ever decided to become a chiropractor. My my best friend growing up, I went to high school with him. He used to go to a chiropractor. And I always thought it was like he was just wasting his time and money going to a chiropractor. I just grew up in a family like that. And his mom who is a nurse ended up working for this chiropractor that my my best buddy went to, and and now and she’s been and this was over 12 No, this was over 15 years ago. And she has been coming to the Parker seminars for probably 20 years with our Docker Doc is was smart enough to take his car to these events. And she’s like, No, she’s been a rockstar ca and she’s had and she told me on the we shared an Uber over here. She told me like if it weren’t for the Parker seminars, a really she wouldn’t really know what that role looked like. And so now she’s training other CIA’s to do what she learned at the Parker seminars. And so it’s been a really impactful part of their practice. It’s been a cornerstone of their practice. I think looking from the outside in it’s very influential in their practice.
Phyllis Frase-Charrette: Well, see, I can make or break your office. Yeah, you know, absolutely. In a heartbeat. Yes. Here’s another funny story like that. So you’ve seen our professional photographer run around, Yes, Zack. Well, his mother was a CA and him going to Parker seminars for years. And she goes, you know, Zack, you need to contact them and see if they need a photographer. So he did an inquiry through our as Parker seminars email about five years ago and said, you know, send his message. And I forwarded on to our AV team, and he entered the marketing team, and he is now our professional photographers and travels to the events. But I didn’t know that story until he told me that a couple of seminars later yeah, you know, now he’s part of our family. That’s amazing. You know, just like our speakers are part of our family because if it wasn’t for you, couldn’t make this happen. You know, if it wasn’t for photographer, our attendees couldn’t see the amazing times that they were having, you know, so it’s all that spiderweb again,
Dr. Chad Woolner: The old saying teamwork makes the dream work. So absolutely. It is really, really cool to hear your story, you know, I didn’t know all the detail in terms of and I didn’t know I really didn’t know what a profoundly personal impact and effect Parker seminars has had on you. And that makes all the difference I think in the world in terms of the role that you now play having had that experience and so thank you for sharing that with us. That’s really, really incredible. And so we appreciate we very, very much appreciate your time, because I know that the minute that we in this podcast, you’re gonna like literally jump out of the chair and zoom to the next day. So yes, so we really do appreciate you taking time out of your busy schedule to be here with us.
Phyllis Frase-Charrette: Well, we certainly appreciate you. And we appreciate the relationships and it’s just gonna get bigger and better as we do more.
Dr. Chad Woolner: Next year. It’s exciting. I’m super excited to see the new venue and all the new sponsors that will be here and all the cool new things that Parker is going to be doing any final final thoughts, Andrew? Yeah.
Dr. Andrew Wells: Before you go. Can you give us kind of a big picture of this year what events chiropractors can look into that Parker is putting on?
Phyllis Frase-Charrette: Absolutely. So, June, we are at the Gaylord in Orlando, and that is June 6 through the eighth. And then we have our Neuro Con, which that is one of my favorite seminars. It’s held on campus. It’s very specific to neurology, functional neurology. And it’s just two days, just straight speakers one track a small expo hall for people who have products that deal with neurology, neurology. And then we have our Dallas seminar the first weekend in October. And you know, that’s a cool thing, because our students are all welcome to attend that seminar. And so because it’s on our campus, yeah, so it’s gonna be a good year. Well, it has been a good year already.
Dr. Chad Woolner: Yeah, it’s exciting. Well, we appreciate it again. And we hope those listening, got a really cool window into behind the scenes of what makes Parker tick, what makes it so special, and I hope it’s been fun for them as well. So we again, appreciate it. Thanks for listening, everybody, and we’ll talk to you guys on the next episode. Have a good one. Thanks for listening to the Laser Light Show. Be sure to subscribe and give us a review. If you’re interested in learning more about Erchonia lasers, just head on over to Erchonia.com. There you’ll find a ton of useful resources including research news and links to upcoming live events, as well as Erchonia E community where you can access for free additional resources including advanced training and business tools. Again, thanks for listening and we will catch you on the next episode.
About The Guest(s):
Parker University has become known as one of the best chiropractic seminars to attend if you are interested in learning about philosophy, technique, science, business, the latest health tech, or just for some motivation. Join us as Phyllis Frase-Charrette, gives us a look into what it takes to run a successful event with some of the most recognized names in the profession.
https://www.linkedin.com/in/phyllis-frase-charrette-2b6896100/
Summary:
Phyllis Frase-Charrette is unknowingly a significant contributor to the existence of this podcast. Despite her unawareness, she played a crucial role in the show’s creation. The podcast, now with over 50 episodes, owes its genesis to her involvement in the massive Parker seminars. A recent attendee at Parker Vegas described the event as “next level,” emphasizing its incredible scale. Phyllis’s pivotal role in organizing these seminars facilitated the collaboration with Erchonia, initiated 12 months ago, which led to the development of the laser light show. The gratitude expressed for her involvement is immense.
Key Takeaways:
Parker university integrates various programs, including occupational therapy and massage school. Consistency is vital, aligning integrated university programs with diverse speakers at seminars. The success is attributed to visionary leadership, particularly Dr. Morgan and Phyllis’s boss, instilling trust and commitment among the team. Phyllis shares the rewarding experience of witnessing recruits, introduced during her tenure as a director of recruitment, now thriving as chiropractors with families and successful practices after eight years.
Quotes:
“Well, I really believe that you can’t get comfortable. You know, that you always have to look at what’s popular. You know, what, what are the trends? What do people want to learn about how they want to improve their practice?” -Phyllis Frase-Charrette
“Yeah, I mean, there’s just like chiropractic because it’s your body’s potential, no doubt, right? And so same thing with the chiropractor, you have this potential, but what are you going to do to tap into it?” -Phyllis Frase-Charrette
